Dashboard/Companies/Acme Inc.

Acme Inc.

Software DevelopmentSan Francisco, CAFounded 2016501–1,000 employeesacme.com ↗
Page updated today · 8:14 AM
At a GlanceUpdated today

Acme is a well-funded software company with serious momentum: 1.0M LinkedIn followers, a $275M Series C, and 179 open roles weighted toward Engineering and Sales. But there's a tell: employees rate it 4.3 on Glassdoor while customers sit at 2.4 on Trustpilot. They're scaling fast and the customer experience is straining to keep up.

New & Noteworthy · last 30 days
  • Leadership posted "revenue accelerating for the 7th straight quarter"Growth ▲
  • Shipped a long-requested tables update, 1,994 reactionsProduct
  • Launched a developer platform to build on top of AcmeExpansion ▲
  • Open roles up to 179, heaviest in Engineering & SalesHiring ▲
Hot Takes
  • Their own people love it (4.3) but customers are at 2.4. That gap right there is your whole conversation.
  • They're hiring Sales and Engineering hard. Something's growing faster than support can handle.
  • The big round was back in '21. They're past easy growth and hunting efficiency. Lead there, not with bells and whistles.

The Numbers

Updated 1 day ago
LinkedIn followers
1.0M
▲ growing
Open roles
179
▲ Eng & Sales
Last funding
Series C
$275M · 2021
Glassdoor
4.3
employees
Trustpilot
2.4
customers
Monthly visits
20.4M
▲ 26% MoM
SignalUpdated 3d ago

Employees Love It. Customers Don't.

4.3Employees · Glassdoor · 338 reviews
2.4Customers · Trustpilot · 415 reviews

A 1.9-point spread between working there and buying from them. Employees praise the product and pay; customers cite support and billing. That gap is the conversation.

Dig In

Company Details

Website
acme.com ↗
HQ
San Francisco
Founded
2016
Offices
6 global
Updated 2dOpen

Market Snapshot

Category
Productivity
Web rank
#3,107
Traffic
20.4M/mo
Rivals
4 tracked
Updated 2dOpen

Marketing Overview

Followers
1.0M
Posts/wk
~5
Top post
8.3K ❤
Channels
3
Updated 2dOpen

Opportunity

78/ 100

Strong timing: scaling pains plus a clear CX gap to solve.

Updated 2dOpen

Investment

Updated 4d ago
Last round
Series C
Last raise
$275M
Rounds
7
Investors
41
Lead investors
4
Web rank
#3,107

Backers

Last raised a $275M Series C in Nov 2021 across 7 total rounds. Notable investors:

Sequoia CapitalIndex VenturesCoatueGICBase10 PartnersShine Capital+35 more
Investor report

Rounds Raised

  • Series C · $275M

    Nov 2021 · led by Sequoia, Coatue

  • Series B · $50M

    2020 · led by Index, Sequoia

  • Series A · Undisclosed

    2019 · led by Index Ventures

  • Seed · Undisclosed

    2016 · led by Angel investors

7 rounds total, including a secondary market sale.

Investor report

Key People

All people (11)

Kimberly Patton

VP, Operations
Tenure
New · 3 wks
Location
Austin, TX
Prior
Borex Mfg.
LinkedIn
Active ↗
Updated 5dProfile

Dana Reyes

Director, Customer Success
Tenure
2 yrs
Location
San Francisco
Owns
Renewals
LinkedIn
Active ↗
Updated 6dProfile

Marcus Hale

Head of Revenue Ops
Tenure
1 yr
Location
New York
Owns
Sales tooling
LinkedIn
Active ↗
Updated 4dProfile

What People Are Saying

All reviews
Glassdoor★★★★☆

"Great product and work-life balance, but the sales culture turns toxic under quota."

Employee · Sales
Glassdoor★★★★☆

"Strong salary, smart coworkers, but management issues persist as we scale."

Employee · Engineering
Trustpilot★★☆☆☆

Customers skew negative on support response and billing surprises, the themes behind the 2.4.

Synthesis · 415 reviews

Hiring & Reputation

Job Postings

Open Roles By Function

179 roles

Normalized across LinkedIn & Indeed

EngineeringSalesMarketingSupportOtherOperationsProduct 514237211396

Employer Reputation

Glassdoor

Sub-ratings · out of 5.0

Comp & benefitsCulture & valuesDiversityWork / lifeCareer growthSenior mgmtCEO approval 4.54.44.44.24.03.994%

Hiring By Location

Top 6

Where the 179 roles sit

San FranciscoNew YorkDublinTokyoSeoulSydney 7242211866

Web Traffic

24 mo

Monthly visits · trending up

20.4M 2 yrs agolast yrnow
← Back to Company Overview

Company Details

Acme Inc.Firmographic core
Updated 2 days ago
Founded
2016
HQ
San Francisco
Employees
501–1K
Type
Private
Offices
6
Followers
1.0M

Products & Services

Workspace

All-in-one docs, wikis, and project tracking for teams.

Databases

Flexible, linked databases with custom views and automations.

Developer Platform

APIs and integrations for building on top of Acme (launched May).

Specialties

ProductivityCollaborationNote-takingWikisProject managementDatabasesReal-time

Offices

6 global
San Francisco (HQ)New YorkDublinTokyoHyderabadSeoul

Go Deeper

Open Roles

Total
179
Top function
Engineering
Sources
3
New 30d
+22
Updated 2dOpen

Reviews & Reputation

Employees
4.3
Customers
2.4
Reviews
753
CEO approval
94%
Updated 2dOpen
← Back to Company Details

Open Roles

Acme Inc.179 active postings
Updated 2 days ago

Where They're Hiring

Updated 2d ago
Role ↕Function ↕Location ↕Level ↕Posted ↕Source ↕

By Function

Open Roles By Function

179 roles

Normalized across LinkedIn & Indeed

EngineeringSalesMarketingSupportOtherOperationsProduct 514237211396

Hiring By Location

Top 6

Where the 179 roles sit

San FranciscoNew YorkDublinTokyoSeoulSydney 7242211866
← Back to Company Details

Reviews & Reputation

Acme Inc.Employees vs. customers
Updated 3 days ago
Signal

Employees Love It. Customers Don't.

4.3Employees · Glassdoor · 338 reviews
2.4Customers · Trustpilot · 415 reviews

A 1.9-point spread between working there and buying from them. Employees praise the product and pay; customers cite support and billing. That gap is the conversation.

Glassdoor

4.3 · 338 Reviews

Rating distribution

5 star201
4 star49
3 star19
2 star9
1 star7
Trustpilot

2.4 · 415 Reviews

Rating distribution

5 star40
4 star23
3 star11
2 star20
1 star112

What Employees Say

Glassdoor
Glassdoor★★★★☆

"Great product and work-life balance, but the sales culture turns toxic under quota."

Current · Sales
Glassdoor★★★★☆

"Strong salary and benefits, smart coworkers, but management issues persist."

Current · Engineering
Glassdoor★★★☆☆

"Exciting work, but it comes with long hours and a chaotic environment."

Former · Product

What Customers Say

Trustpilot
Trustpilot★☆☆☆☆

Recurring theme: slow support response when something breaks at scale.

Synthesis · negatives
Trustpilot★★☆☆☆

Billing surprises on plan changes and seat counts come up repeatedly.

Synthesis · negatives
Trustpilot★★★★★

Happy customers love the flexibility, when it works, they're loyal.

Synthesis · positives
← Back to Company Overview

Market Snapshot

Acme Inc.Position & competitive set
Updated 3 days ago
At a Glance

Acme sits in productivity software, a crowded, fast-moving category. Web traffic is up 26% month over month to 20.4M visits, and it ranks #3,107 globally. The story isn't whether they're growing; it's whether they can hold quality while they do.

Hot Takes
  • They're winning attention. The opening is helping them keep the customers that attention brings in.

Traffic & Reach

Updated 3d

Web Traffic

24 mo

Monthly visits · trending up

20.4M 2 yrs agolast yrnow
Monthly visits
20.4M
MoM growth
+26%
Global rank
#3,107
Followers
1.0M
Demand is clearly accelerating: paid efficiency and organic reach are both trending up.

Competitive Set

4 tracked

Quillbase

4.0 ★
Employees
~900
Traffic
12M/mo

Stronger employer brand; narrower feature set.

Slate Workspaces

3.7 ★
Employees
~1,400
Traffic
18M/mo

Closest on scale; weaker on databases.

Gridwork

2.9 ★
Employees
~600
Traffic
6M/mo

Cheaper, but reputation lags on both sides.

Pagecraft

3.6 ★
Employees
~2,100
Traffic
24M/mo

Bigger reach; enterprise-first positioning.

← Back to Company Overview

Investors

Acme Inc.The money behind the company
Updated 4 days ago
Total rounds
7
Last round
Series C
Last raise
$275M
Date
Nov 2021
Investors
41
Leads
4

Notable Backers

Sequoia Capital

Lead

Led the Series C. Deep enterprise network.

Index Ventures

Lead

Early backer; board involvement.

Coatue

Investor

Growth-stage capital.

GIC

Investor

Sovereign wealth; long horizon.

Base10 Partners

Investor

Thesis-driven growth fund.

Shine Capital

Investor

Seed/early participation.

+ 35 additional investors across 7 rounds.

Rounds Raised

Updated 4d ago

Rounds Raised

  • Series C · $275M

    Nov 2021 · led by Sequoia, Coatue

  • Series B · $50M

    2020 · led by Index, Sequoia

  • Series A · Undisclosed

    2019 · led by Index Ventures

  • Seed · Undisclosed

    2016 · led by Angel investors

7 rounds total, including a secondary market sale.

Summary

Seven rounds since 2016, led most recently by Sequoia and Coatue. Total disclosed funding is in the mid-hundreds of millions, with 41 investors on the cap table and 4 leads. The company is private and shows no IPO timeline.

← Back to Company Overview

People At Acme

Acme Inc.11 mapped contacts
Updated 5 days ago
At a Glance

11 contacts mapped across Operations, Success, and Engineering. The most useful right now: a brand-new VP of Operations (3 weeks in) and the Head of Support, both sit right on top of the customer-experience problem.

Hot Takes
  • Start with the new VP of Ops, fresh mandate, looking to make a mark.

All Contacts

Updated 5d
Name ↕Title ↕Team ↕Location ↕Tenure ↕
← Back to People

Kimberly Patton

VP, OperationsAcme Inc.Austin, TXLinkedIn ↗
Updated 5 days ago
At a Glance

Kimberly joined Acme as VP of Operations three weeks ago, coming from a mid-market manufacturer. Early in a new role, she'll be hunting for quick operational wins, and she owns exactly the function feeling the customer-experience strain.

Hot Takes
  • New in seat, reach out now, before her priorities harden.
  • Lead with operational efficiency, not product features.
Tenure
3 wks
Connections
9,287
Seniority
VP
Prior roles
2
Location
Austin, TX

Experience

Social Signal

Updated 5d

"Excited to be joining the Acme team. Operations is where great products earn trust. Let's build."

3 weeks ago · 412 reactions
← Back to Company Overview

Opportunity Assessment

Acme Inc.Should you spend cycles here?
Updated today
78/ 100
Verdict

Worth Pursuing Now

Strong timing and a clear, nameable problem. The customer-experience gap gives you a reason to reach out that isn't about your product. It's about theirs.

How The Score Breaks Down

Problem fit88
Timing84
Budget & funding80
Champion access72
Competitive gap70
Reachability74

The Read

Why Now

Aggressive Sales/Engineering hiring and a public revenue milestone signal scaling pressure. The 1.9-point gap between employee and customer sentiment points to delivery straining behind the growth.

Suggested Move

Open with the new VP of Operations on an efficiency angle. Reference the customer-experience theme, not features. If it stalls, the investor path is warm.

← Back to Company Overview

Marketing Overview

Acme Inc.How they talk to the market
Updated 1 day ago
At a Glance

Acme markets like a product-led company: 1.0M LinkedIn followers and a steady drumbeat of product-update posts that consistently outperform thought-leadership. Reach is strong; the weak spot is customer-facing reputation (2.4), which the brand isn't addressing publicly.

Hot Takes
  • Their best posts are product wins, not vision pieces. They sell by showing, not telling.
  • Nobody's answering the customer-experience criticism out loud. Room to be the one who helps.

Channels

Updated 1d
LinkedIn followers
1.0M
Posts / week
~5
Avg reactions
2.3K
Top post
8.3K
Channels
3

Recent LinkedIn Posts

Updated 1d
LinkedIn

"Closed the quarter last week, revenue accelerating for the 7th straight quarter."

❤ 2,132💬 76Growth
LinkedIn

"The day has come: you can finally merge cells in tables. Merge, unmerge, repeat."

❤ 1,994💬 90Product
LinkedIn

"We're moving to the .com, small change, big milestone for the brand."

❤ 2,644💬 109Brand
LinkedIn

"6 years ago I discovered the product as a 14-year-old student. This summer, I'm joining the team."

❤ 1,704💬 114Culture

Marketing Assessments

Updated 2d
Assessment

Website

Clarity
Med
CTAs
Strong
Problem-naming
Weak
Updated
2d
Updated 2dOpen
Assessment

Email

Cadence
Weekly
Tone
Product
Themes
3
Updated
5d
Updated 2dOpen
Assessment

Problem Clout

64/ 100

How clearly Acme names the problems it solves.

Updated 2dOpen
← Back to Marketing Overview

Problem Clout

Acme Inc.How clearly they name the problem
Updated 1 day ago
64/ 100
Composite

Shows The Product, Not The Problem

Acme markets features and outcomes well, but rarely names the specific buyer problem it solves. That leaves room for a more problem-led competitor, or partner.

Pillar Breakdown

Problem identification58
Problem framing62
Audience specificity55
Proof & evidence70
Differentiation68
Call to action72
← Back to Marketing Overview

Website Assessment

Acme Inc.acme.com
Updated 2 days ago
At a Glance

The site is polished and conversion-friendly with strong CTAs and social proof, but the messaging leads with what the product does rather than the problem it solves. Clear for existing fans; less so for a problem-aware buyer comparing options.

Hot Takes
  • They assume you already know why you need them. A problem-first pitch would stand out.

Findings

Messaging Clarity

Clean and confident, but feature-led.

Conversion

Strong CTAs, free entry point, clear pricing.

Problem-naming

Weak: the buyer's problem is implied, not stated.

← Back to Marketing Overview

Email Assessment

Acme Inc.Outbound & nurture
Updated 5 days ago
At a Glance

Acme's email is product-update heavy on a roughly weekly cadence: feature launches, tips, and the occasional milestone. Tone is friendly and casual. Little problem-led or account-based outreach is visible.

Hot Takes
  • Their email teaches the product. It rarely asks what the reader is trying to fix.

Recent Themes

Feature launchesTips & how-tosMilestonesWebinars